PWA Theme For Magento 2: Is It Worth Investing In?
As a Magento 2 merchant, the priority is to reach more customers and enhance the user experience. Thus, Progressive Web App was released to satisfy that desire. Among many ways to integrate PWAs for your websites, using the PWA theme for Magento 2 is becoming an increasingly superior solution.
If you are considering this PWA solution, this article is for you. It will shed light on whether it’s worth putting money into Magento 2 PWA Theme or not.
Why Is Integrating PWA For The Magento Website Necessary?
Progressive Web App (PWA) combines the advantages of an original website with a native app to come up with an app-like interface. Thus, it gives users a mobile-friendly experience when visiting your website.
Features that make PWA stands out:
- Add to the home screen
- Offline mode
- Push notification
- Background sync
- High load speed
- Low data usage
What Is PWA Theme For Magento 2?
Understandably, Magento 2 PWA theme or template is a solution for merchants to convert the website into a fully functioning Progressive Web App. On the other hand, it is the theme for the Magento website that delivers features of PWA.
There are various types of PWA theme:
- Free vs Premium
In terms of price, there are both free vs premium Magento 2 PWA templates. Despite this, purchasing premium themes is the wiser choice as it provides better quality than the free templates. Open-source templates often have unattractive designs and offer fewer features.
- Magento PWA Studio base vs Other tools
Besides, you can decide to use the Progressive Web App theme based on PWA studio or not. However, the first type is exceedingly recommended.
Building a Magento PWA template based on PWA Studio will make the website compatible with Magento standards. Thereby avoiding conflicts between the theme and Magento versions and updates with Magento.
- How to choose?
If you have a tight budget, you can choose from free sample Magento PWAs online. However, open-source templates are often simple. Its design is not eye-catching enough and offers only standard functions.
On the other hand, if you have an abundant budget, you care about the appearance and quality of your Magento PWA, a premium PWA template is a wiser choice.
Is PWA Theme For Magento 2 A Good Investment?
Magento 2 PWA Theme incredibly gives your website a much more beautiful and complete interface.
On the desktop, it appears like a typical e-commerce website. However, on mobile, it offers an app-like interface that is exceptionally reliable and engaging user experience.
Try this Magento PWA demo to understand more about the theme benefit.
Currently, PWA developers are providing many different options on storefront design to help merchants have more decadent choices.
Features are certainly one of the top factors. The default features that PWA provides undoubtedly make your website stand out compared to natural websites.
However, it is not enough. There will be a higher appreciation for your Magento 2 website if it offers its users advanced features.
Some premium Magento 2 PWA themes are integrated with advanced features such as improved layered navigation, shop by brand, live chat, product labels, etc.
These advanced features indisputably help you optimize customer experience, boost user satisfaction, and ultimately increase profits for your business.
Flash load speed
Speed is one of the most prominent factors that make a progressive web application more superior to a mobile app.
The user might leave your website if it takes more than 5 seconds to load. This surprising number shows how important page speed is to customer experience or customer satisfaction, in other words.
Consequently, a variety of merchants have taken advantage of the Magento 2 PWA theme. Progressive Web App Themes minimize page load times, ensuring customers find what they need with ease and satisfaction when visiting your website.
In turn, it helps your website increase the session duration rate and decreases the bounce rate, resulting in a higher conversion rate.
The Magento PWA theme currently has a starting price of around $1,500. The price will vary depending on the level of customization and the features you want for your app.
It seems that the Magento PWA template is a bit expensive. However, when compared to the cost of building a PWA from scratch without the use of themes, this cost is completely rational.
If you want to build a Magento Progressive Web App from the ground up without using a theme, the cost will not be less than $5,000.
To summarize, it is undeniable that PWA Theme For Magento 2 provides incredible benefits. PWA Templates add all of the standard PWA functions as well as superior advanced functions to your Magento website. It also has a nice design and a faster page load speed, giving your customers a “wow” experience.
Choosing the optimal solution within the available budget is always the thing that you take into consideration. Thereby, the Magento 2 PWA template will not let you down.